Companies are increasingly accepting that the duration of the economic downturn remains uncertain. Management also face the realities that mature markets have stagnated and there is increased competition within the emerging markets. In response, they have to reposition their organisations, further reduce costs to improve efficiencies and effectiveness yet not compromise on product and service standards.

Mere acceptance by employees to implement workflows that are even more effective with reduced resource allocation is insufficient. The commitment and improved execution of organisational strategies across all business functions is now an imperative reality. Aligning people-with-people, processes-with-processes and people-with-processes is essential to achieve greater productivity in support of these new organisational strategies. It requires innovative and inspiring interventions that evoke a sense of meaningfulness across all levels of the organisation.

Management/Business/Personal Coaching:

  • The Gravity Defying Coaching Model is a multi-staged process using the analogy of Hot Air Ballooning,
  • It firstly allows for the clients and the coach to build a working relationship to determine meaningful goals and objectives,
  • A researched coaching process is then followed to assist the clients to develop additional ‘strong-points’,
  • These newfound skills will improve their performance in a meaningful manner aligning them with their organisational strategy.

Group Alignment Coaching:

  • Group coaching creates a safe space where the participants are able to express themselves,
  • The focus is on finding shared meaning amongst the Group,
  • It assists individuals to align their different perspectives, views and opinions within the Group.


Meaning Centred Interventions:

  • Coaching for accountability workshops,
  • Intellectual teambuilding,
  • Meaning centred motivational presentations,
  • Alignment of processes and risk management with organisational strategy.


“Eddie should continue this coaching. He will still help many people. For me coaching was like reading the bible. It opened the path into the future.”
P Maunye, Production supervisor
“I first met and worked with Eddie when he was managing communications for a division of First Rand Bank. His insight, his ability to manage people & projects and his great humanity made him an exceptional communicator and an exceptional man. Recently, faced with significant professional challenges, I sat down with Eddie for some much needed coaching. With his help, I was able to significantly shift my own thinking and start towards the discovery of solutions to what I thought were insoluble problems. Personally and professionally I don’t think I know a better, more passionate and more hard working man. I would not hesitate to recommend him to anyone seeking help personally or professionally.”
P Rowlston, Writer
“What I found was that in the past I was really just concerned about myself. I thought that I was alone and I did not really mix with the rest of the team but only with a select group of people. Throughout this process of coaching, I have come to realise that there are other people who have their own problems, their own needs and their own concerns and we must respect one another. I did not believe that the project or the coaching would work, except for the company. I have changed my mind because I realise now that I was judgemental towards my fellow employees. Suddenly, after we went through the coaching it changed my views and opinions about the project because I now no longer stand alone in my beliefs.”
John A, Machine operator
“The coaching sessions made me realise that I take on to much responsibility and do not consider myself. The effect of this is that I was not getting my job done because I did not trust the people on the factory floor. During the group-coaching, I realised that people wanted to be responsible and I was not allowing them to be accountable. This has changed my view about how I should manage the plant because it reduces my own stress levels and I can now focus on the things that I have to do to make the factory more effective.”
P Dlamini, Production manager
“Coaching made me aware of my own issues. It is like all the answers and knowledge I have always had inside me are let out. Sometimes I rush myself and during our coaching sessions, you give me time to find myself and my own answers. You help me to put it into perspective and I always feel deeply understood.”
V Stiff (Previously Riley), Artist